The CDP market is expanding again in 2025 — but the action is with embedded tools and acquisitions, not fresh startups. The Customer Data Platform (CDP) industry is gaining fresh momentum in 2025 — ...
Hightouch has been positioned by Gartner as a Leader in the 2025 Gartner® Magic Quadrant™ for Customer Data Platforms. According to Hightouch, the evaluation was based on specific criteria that ...
BOSTON--(BUSINESS WIRE)--Market-leading customer data platform (CDP) BlueConic today announced that it has been recognized as the only Challenger in the inaugural Magic Quadrant for Customer Data ...
Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...
Rokt mParticle announced the launch of its Hybrid Customer Data Platform (CDP) on Snowflake AI Data Cloud on Oct. 16. According to company officials, the new offering provides enterprise companies ...
Bikky, the customer data platform built exclusively for multi-unit restaurants, announced its partnership with fast-casual Mexican fusion brand Bubbakoo’s Burritos. Known for its highly customizable ...