Meta has announced the rollout of three new marketing features on the popular messaging app WhatsApp this week. The change will allow WhatsApp for Business users to advertise to customers in-app.
WhatsApp can get cluttered with multiple chats from businesses, but the messaging app might finally be working on a solution.
Meta changed WhatsApp's Business API policy last week to prevent chatbots like ChatGPT from operating on the chat platform. WhatsApp will still let business customers use specialized AI products that ...
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How to market your small business using WhatsApp channels in Nigeria
With the introduction of WhatsApp Channels, things have changed, also for small businesses. Over 50 million Nigerians use WhatsApp every month, making it the single most-used communication platform in ...
WhatsApp has quietly evolved into something bigger than messaging. Small businesses use WhatsApp Business to manage customers, share catalogues, and respond to queries. Larger com ...
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