AI-powered fraud is moving inside legitimate transactions, pushing retailers toward identity-based systems to separate real ...

Scam texts are eroding trust in SMS marketing, creating a "friction tax" for retailers as customers ignore legitimate ...

AI is helping sales teams cut busywork and boost productivity, but it requires proper training and clear standards to build ...

Retailers are losing trillions to checkout friction, but new data shows that offering the right mix of payment options can significantly improve conversion rates, especially on mobile. Marketing ...

Retailers are losing trillions to checkout friction, but new data shows that offering the right mix of payment options can significantly improve conversion rates, especially on mobile. AI-powered apps ...

Marketing leaders expect SEO and AI search to grow side by side, at least in the short term, according to new research from mobile analytics and marketing tech firm Branch. Branch’s AI Search and ...

Marketing with generic email blasts is outdated. It’s time to put a new tool to work: personalized outreach. Email lead-generation expert Raphael Yu argues that “spray and pray” advertising tactics ...

When WorldCom, the telecommunications giant, failed and was put into bankruptcy, the U.S. witnessed one of the largest accounting frauds in history. Former CEO, Bernie Ebbers, 63, was convicted of ...

Since ChatGPT took the world by storm this year, other forms of AI creeping into popularity seem to have been slightly forgotten. However, AI and automation capabilities will become even more ...

Digital vendors and e-commerce businesses enter 2026 facing a radically changed retail landscape, shaped by rising customer expectations, tighter margins, and rapid advances in AI-driven commerce ...

Virtual agents and AI chatbots will be eating into search engine volumes over the next two years, causing them to decline by 25%, according to a report released Monday by technology research and ...

E-commerce orders in the United States jumped 147% year-over-year in 2025, with more than half that growth spurred by top-performing brands, according to research released today by Omnisend. The ...